Sustainable
design is defined as the philosophy of designing physical objects, the built
environment, and services to comply with the principles of social, economic,
and ecological sustainability. it basically is the act of thinking creatively
with the purpose of making products that will sustain the test of time with the
smallest environmental impact possible. Its become widely popular within the
past twenty five years and is used to create products as big as opera houses, to
butter knives . In my opinion sustainable design as a philosophy should be in
the forefront of every advertiser, artist and designer .
Making products more efficient first is the most logical
thing to do. When it is done correctly it creates a world with less waste, more
money that you save on energy and, overall a great product to have. As more
businesses are known to hire people who can think creatively . Even packaging
of products like electronics has changed for the better in the past ten years.
Creating less waste and creating a more stimulating experience when youre
unwrapping your new favorite thing. This trend is also spreading over to
advertisers. The Internet helped do this by putting the advertising into the
hands of the consumers. These days anyone who is buying something is
researching it at home first, then either buying it online, or going to a store
just so they can have the instant gratification nh having it in hand that day.
Which in turn is turning floor salesmen into an annoyance, and commercials into
whatever else is on. As businesses cant compete with what they say is a better
product, they realize they have to actually make it into a better product.
Which is sustainable design at its best, making one product that can work with
any other product, while not hurting the environment.
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